Privacy Policy
Batu Pahat Mall (“we”, “us”, or “our”) respects and is committed to protecting your personal data in accordance with the Personal Data Protection Act 2010 (PDPA) of Malaysia. This Privacy Policy explains how we collect, use, disclose, store, and protect personal data obtained through this website and our mall-related activities.
By accessing or using this website, or by providing your personal data to us, you consent to the processing of your personal data as described in this Privacy Policy.
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1. Scope of this Privacy Policy
This Privacy Policy applies to personal data collected from:
• Website visitors
• Shoppers and mall visitors
• Event participants and campaign registrants
• Tenants, business partners, suppliers, contractors, and vendors
• Any individual who interacts with Batu Pahat Mall through this website or related services
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2. Personal Data We Collect
We may collect personal data including, but not limited to, the following categories:
a) Identity and contact information
• Name
• Email address
• Telephone or mobile number
• Mailing address
• Company or tenant name and job title (for business-related enquiries)
b) Engagement and transaction data
• Enquiries, feedback, or complaints submitted via forms or email
• Event registrations, contest entries, surveys, or RSVP details
• Loyalty or membership information, where applicable
c) Website usage and technical data
• IP address, browser type, operating system, and device identifiers
• Cookies and similar technologies
• Pages visited, time spent on the website, and interaction patterns
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3. How We Collect Personal Data
Personal data may be collected:
• Directly from you when you submit forms, register for events, or contact us
• Automatically when you visit or browse our website
• From authorised third parties such as service providers, event organisers, or marketing partners
• From publicly available or business-related sources, where permitted by law
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4. Purpose of Collection and Use
Your personal data may be collected, used, and processed for the following purposes:
1. To respond to enquiries, feedback, or requests
2. To manage mall operations, facilities, and communications
3. To administer events, promotions, campaigns, contests, and loyalty programmes
4. To send marketing communications, updates, or promotional materials (subject to consent)
5. To improve website performance, user experience, and service quality
6. To ensure safety, security, and incident investigation within the mall
7. To comply with legal, regulatory, and statutory obligations
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5. Tenant and Partner Listings
Our website may display directories, promotions, or profiles of tenants, retailers, food and beverage outlets, or business partners operating within Batu Pahat Mall.
• Business contact details displayed are provided by the respective tenants for public reference.
• Batu Pahat Mall acts solely as a platform for displaying such information and does not control how tenants independently collect, use, or process personal data through their own websites, applications, or in-store systems.
• Any enquiries, transactions, or interactions conducted directly with tenants are governed by the tenants’ own privacy policies and practices.
• For joint promotions, campaigns, or events involving tenants or partners, personal data will only be shared where necessary, disclosed in advance, and subject to your consent or as permitted by law.
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6. Disclosure of Personal Data
We do not sell or rent your personal data. Your personal data may be disclosed to:
• Our employees and authorised personnel
• Service providers, vendors, and professional advisers supporting mall operations, IT systems, marketing, security, or events
• Event organisers or business partners involved in specific campaigns or programmes you participate in
• Law enforcement agencies, regulators, or authorities where required by law
All disclosures are made strictly for lawful and stated purposes, with appropriate safeguards in place.
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7. Event Photography and Videography
Photography, audio recording, or videography may be conducted within the mall premises during events, promotions, festive activities, or marketing initiatives.
• Such recordings may capture images or footage of visitors, shoppers, tenants, or event participants.
• These materials may be used by Batu Pahat Mall for marketing, publicity, advertising, website content, social media, internal records, or media publications.
• Notices or signage will be displayed at event locations where recording takes place, where practicable.
• By entering recorded areas or participating in events, you acknowledge and consent to such recording and usage, unless stated otherwise.
• Requests for removal of identifiable images or footage (where reasonably practicable) may be submitted using the contact details in Section 13.
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8. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect personal data against loss, misuse, unauthorised access, disclosure, alteration, or destruction.
Access to personal data is restricted to authorised personnel or service providers on a need-to-know basis.
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9. Data Retention
Personal data is retained only for as long as necessary to fulfil the purposes outlined in this Privacy Policy or as required by applicable laws and internal policies.
• Marketing and event data is retained based on consent and campaign relevance.
• CCTV and security records are retained in accordance with security and legal requirements, after which they are securely deleted or archived.
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10. Cookies and Similar Technologies
Our website uses cookies and similar technologies to enhance functionality, analyse traffic, and improve user experience.
You may manage or disable cookies through your browser settings; however, certain features of the website may not function properly as a result.
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11. Cross-Border Transfer of Personal Data
In the course of our operations, Batu Pahat Mall may use systems or service providers located outside Malaysia.
• Your personal data may therefore be transferred to, stored, or processed in jurisdictions outside Malaysia.
• We take reasonable steps to ensure that such transfers are subject to appropriate safeguards, contractual obligations, or legal protections that provide a level of data protection comparable to the PDPA.
• Cross-border transfers are conducted solely for operational, administrative, security, marketing, or analytics purposes.
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12. Access, Correction, and Withdrawal of Consent
You have the right to:
• Request access to your personal data
• Request correction of inaccurate or incomplete data
• Withdraw consent for certain processing activities, subject to legal or contractual restrictions
Requests should be made in writing using the contact details below. We will respond in accordance with PDPA requirements.
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13. Contact Information
For any questions, requests, or complaints relating to this Privacy Policy or your personal data, please contact:
Batu Pahat Mall
Data Protection / Privacy Contact
Address: Dream Property Sdn. Bhd. 200401023243 (661749-A)
Lot 2.12, Level 2,
Batu Pahat Mall,
Jalan Kluang,
83000 Batu Pahat, Johor
Email: mallofmalaysia.com.my
Phone: +607-4337733
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14. Changes to This Privacy Policy
We reserve the right to amend or update this Privacy Policy from time to time to reflect changes in legal requirements or our operations.
Any revisions will be published on this page with an updated effective date.